As a contractor / freelancer, I get hired by the day, that could be one day or five days per week, or two per month, the devil is in the detail. You, as a potential employer, need to be aware of the tax status of the role, essentially this comes down to whether HMRC would see me as effectively being employed by the company. You can use this checker on the HMRC website to figure out whether this role would be inside or outside IR35 jurisdiction. My preference is to work inside IR35 through an umbrella company (Parasol) which handles all the HR and payroll obligations. I can work outside of IR35 through my own limited company, but would likely adjust my fees to account for the additional workload of operating a limited company.

Speaking of payroll, let’s talk fees. Digital marketing and freelancing is dynamic and I have many skills and experiences, some of which you may or may not require, and it wouldn’t be right for me to charge for them if they’re not used. Therefore, I have a range of dayrates, from £300 to £650, and it would be entirely dependent on the specifics of the role in question. However, I certainly can provide guidelines: